RFL Group has achieved a groundbreaking feat by introducing locally manufactured electronic bicycles (e-bikes) to the domestic market, marking a significant milestone as the first initiative of its kind in the country. The cover of the “Duranta”-branded electric bicycle, a venture aimed at providing affordable e-bikes to local consumers, was unveiled by RFL Group Managing Director RN Paul in the capital on Thursday.
The initial offerings in the market include the Duranta E-Rider 101 and Duranta E-Rider 201 models. The Duranta E-Rider 101 model is priced at Tk42,000, while the Duranta E-Rider 201 model comes with a maximum retail price of Tk55,000. These e-bikes will be available nationwide through Duranta Sports Gallery and authorized dealers.
Manufactured in the own factory of Rangpur Metal Industries Limited, a subsidiary of RFL Group located at Habiganj Industrial Park, the factory boasts an annual production capacity of approximately 5,000 units of e-bikes.
Speaking at the event, RN Paul highlighted the increasing global popularity of e-bikes as a convenient and eco-friendly alternative to traditional bicycles and motorized vehicles. Emphasizing the importance of e-bikes for commuting, recreation, and transportation, he noted their role in enabling long-distance travel with minimal physical effort.
Acknowledging the delayed adoption of e-bikes in Bangladesh, RN Paul explained RFL’s entry into the sector with a commitment to delivering high-quality, eco-friendly products within the purchasing power of the country’s people. He expressed optimism about receiving a positive response from customers and revealed plans to explore e-bike exports after meeting domestic demand.
Md Mahmudur Rahman, Chief Operating Officer of Rangpur Metal Industries Limited, highlighted the distinctive feature of the Duranta E-Bike—its use of a 36-volt lithium battery produced in their factory. The e-bike can reach a speed of 25 km per hour, covering a distance of up to 45 km on a single charge, which takes approximately 4-5 hours for a full recharge.
Rahman also shared customer benefits, including a six-month warranty on electrical parts and four free servicing facilities in the first six months of purchasing a Duranta e-bike.
